Life House Hotels
Life House (since acquired by Lark Hotels) was a group of hotels defined by substantive narratives and locally-rooted restaurants and bars. Life Stories, the brand’s editorial site, brought each property’s story to life.
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2019–2021
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Managing Editor
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Define the editorial vision and strategy, including topics the brand should cover and how they tie back to each hotel’s identity.
Build and maintain and editorial calendar aligned with seasonal travel trends, hotel openings, and brand campaigns.
Assign, edit, and write stories, commissioning features, interviews, guides, and photo essays.
Oversee production from idea to live story, including fact-checking, copyediting, and visual storytelling.
Optimize for SEO, search intent, and organic traffic.
